Privacy Policy

Last updated: 19 February 2025

1. Introduction
Welcome to Doubly Enchanted (“we,” “our,” or “us”). We are committed to protecting your privacy and ensuring that your personal data is handled securely and transparently. This Privacy Policy outlines how we collect, use, store, and protect your personal information in compliance with the General Data Protection Regulation (GDPR) and other applicable privacy laws.

By using our website, https://doublyenchanted.com (“Website”), or purchasing our products, you consent to the collection and use of your personal data as described in this Privacy Policy.

2. Data We Collect
We collect and process the following types of personal data:

A. Information You Provide to Us:

  • Name
  • Email address
  • Phone number
  • Billing and shipping address
  • Payment details (processed securely by third-party payment providers)
  • Any other details you provide when contacting us or placing an order

B. Automatically Collected Information:

  • IP address
  • Browser type and version
  • Device information
  • Cookies and tracking technologies (see our Cookie Policy for more details)

C. Information from Third Parties:

  • Payment processors (to confirm transactions)
  • Analytics providers (to analyze website traffic and improve user experience)

3. How We Use Your Data
We use your personal data for the following purposes:

  • To process and fulfill your orders
  • To provide customer support
  • To communicate with you about your order, inquiries, or promotional offers (if you have opted in)
  • To improve our products, services, and website experience
  • To comply with legal obligations

4. Legal Basis for Processing
Under GDPR, we process your personal data based on one or more of the following legal grounds:

  • Contractual necessity: To fulfill a purchase or provide customer support.
  • Legitimate interests: To improve our services, detect fraud, and manage business operations.
  • Consent: When required, we will obtain your explicit consent (e.g., for email marketing).
  • Legal compliance: To comply with tax, fraud prevention, or other regulatory obligations.

5. Data Sharing and Third-Party Services
We do not sell or rent your personal data. However, we may share your data with:

  • Service Providers: Payment processors, shipping companies, and IT service providers.
  • Legal Authorities: When required by law, such as responding to legal requests or preventing fraud.
  • Marketing & Analytics Providers: To enhance our website’s functionality and user experience.

All third parties are required to maintain the confidentiality and security of your data and comply with GDPR.

6. Data Retention
We retain your data only as long as necessary for the purposes outlined in this policy, unless a longer retention period is required by law. For example:

  • Order-related data: Retained for tax and accounting purposes (usually 6-7 years).
  • Marketing data: Retained until you opt out.

Once data is no longer needed, it will be securely deleted or anonymized.

7. Your Rights Under GDPR
As a data subject, you have the following rights:

  • Access: Request a copy of your personal data.
  • Correction: Request correction of inaccurate or incomplete data.
  • Deletion: Request deletion of your data (subject to legal exceptions).
  • Objection: Object to processing based on legitimate interests.
  • Restriction: Request temporary suspension of processing.
  • Data Portability: Request a copy of your data in a structured format.
  • Withdraw Consent: If processing is based on consent, you can withdraw it at any time.

To exercise your rights, contact us at emailus@micropoint-tech.com.

8. Security Measures
We implement appropriate technical and organizational measures to protect your data, including:

  • Secure servers and encrypted connections
  • Access control and authentication measures
  • Regular security audits

However, no system is 100% secure, and we cannot guarantee absolute security.

9. International Data Transfers
As our business operates in Singapore, your data may be transferred outside the EU/EEA. We ensure adequate protection by relying on:

  • Standard Contractual Clauses (SCCs) approved by the EU Commission
  • Data protection agreements with third-party providers

10. Cookies and Tracking Technologies
We use cookies to enhance user experience and analyze website traffic. For more details, refer to our Cookie Policy.

11. Updates to This Privacy Policy
We may update this policy from time to time. Any significant changes will be communicated via our website or email where appropriate.

12. Contact Information
If you have questions or concerns regarding this Privacy Policy, contact us at:

Doubly Enchanted
Website: https://doublyenchanted.com
Email: emailus@micropoint-tech.com
Address: 3, Soon Lee St., #05-01 Pioneer Junction, Singapore 627606

By using our website, you acknowledge that you have read and understood this Privacy Policy.